PHASE 01 · ONE-TIME
Foundation
Benchmark
SEO baseline, pre-migration
Migrate
WordPress to Framer CMS
Audit
Metadata, headings, schema
PHASE 02 · EVERY MONTH
Content engine
Repeats
01
Map intentBuyer questions, pain points, objections
02
BriefResearch, expert view, direct answers
04
Measure & refreshImpressions, clicks, CTR, positions
03
PublishSearch-led blogs, in-depth guides
Solution-aware
Used an EOR before, wants a more personal one
Problem-aware
Needs the EOR model explained first
CLUSTER 01
H1B return & India relocation
CLUSTER 02
EOR employee experience
CLUSTER 03
Nano GCCs
CLUSTER 04
Compliance
CLUSTER 05
First India hires
CLUSTER 06
Post-funding expansion
Each topic tagged by
Buyer need
Search intent
Funnel stage
Internal link path
What
to publish next
Who
each topic serves
Where
it sits in the journey
01 Idea bank
Search behaviour
Industry reports
Market developments
Customer insights
Hiring trends
02 Narrow
THEMEIndia expansion
TOPICExpansion models
QUESTIONEOR, entity or GCC?
03 Brief
Evidence
Credible research
Credible research
Expert view
TeemGenie's India experience
TeemGenie's India experience
Direct answer
Up top, quotable by AI
Up top, quotable by AI
04 Discovered
SEARCH
eor vs entity vs gcc india|
AI ANSWER ENGINES
Source · TeemGenie
STARTING POINT
Complex buyer decisions
Hiring across Indian marketsChoosing an expansion model
CORE ASSET
In-depth hiring guides
Question-led sections, direct answers, evidence
SEO
AEO
GEO
Outbound conversations
Proof of expertise before the call
Proof of expertise before the call
Sales follow-ups
Answers objections between calls
Answers objections between calls
Lead-gen campaigns
Next: gated lead magnets
Next: gated lead magnets
Blogs
bring buyers in through search
Guides
help them weigh options and decide
“expand into India”
“hire a team in India”
“India EOR”
UNITED STATES
Founders exploring India expansion
INDIA
TeemGenie’s hiring expertise
48.6K
Organic impressions
1,215
Organic clicks
2.5%
Average CTR
3 months
After migration
Conversion-first messaging
A single story across every touchpoint
01
Web pageDedicated marketing page
02
Social postsUse cases and guidance
03
EmailsLaunch and activation
04
Sales & partner overviewCustomer-facing materials
05
Paid campaign copyCampaigns and remarketing
06
SEO planThree-month content plan
07
Web page localisationAdapted into five languages